Communication Assistant
Organizational Context
The World Food Programme (WFP) is the world's largest humanitarian organization, dedicated to saving lives and building a pathway to peace and prosperity. WFP operates in diverse, challenging environments, utilizing food assistance to support recovery from conflict, disasters, and extreme weather. The organization values integrity, collaboration, commitment, humanity, and inclusion, striving for a skilled, high-performing, and diverse workforce.
Job Purpose
The Communication Assistant will support the Country Director or Communications Lead in enhancing WFP's visibility and reputation. This role involves creating and producing various communication materials for advocacy, fundraising, and public awareness, including human interest stories, multimedia content, news releases, and factsheets. The assistant will gather content from country-level efforts, coordinate media relations, organize events, and manage audio-visual materials. Responsibilities also include supporting media inquiries, monitoring traditional and social media, and contributing to communication strategies to ensure consistent corporate messaging and effective engagement with target audiences and partners.
Responsibilities
The role involves serving as a key information point for media relations, coordinating coverage of events to enhance the visibility and brand of the World Food Programme (WFP) in Benin. This includes organizing and executing special events like press conferences and field visits for media, ensuring effective scheduling, publicity, and attendance. A crucial responsibility is establishing and maintaining contact lists of media representatives, handling inquiries, and monitoring traditional and social media to report relevant information to senior staff. This monitoring informs the development and evaluation of communication strategies. The position also requires preparing content for various media platforms and printed materials, ensuring consistency with corporate messages to boost coverage and support for WFP's activities. Furthermore, the role supports WFP's engagement with communities, authorities, partners, and UN agencies to build brand awareness and promote understanding of WFP's mission and programs. This includes assisting in building relationships with community-based media, particularly radio stations, and collecting visibility guidelines for donors and partners to support field visits and tours.
Work Experience
Requires five or more years of progressive support work experience in fields such as Journalism, International Relations, Public Relations, Communications, or a related area.
Skills
Content Creation, Media Relations, Advocacy, Research, Communications Strategy, Digital Content Production, Event Management, Public Relations, Partnership Building, Cross-cultural Communication