WFF Youth Voices for International Year of the Woman Farmer Campaign
Organizational Context
The Food and Agriculture Organization of the United Nations (FAO) aims to transform agrifood systems for better production, nutrition, environment, and life, leaving no one behind. Its Office of Youth and Women (OYW) coordinates youth engagement and facilitates their participation in policy and innovation. The WFF's Global Youth Action Initiative, hosted by OYW, empowers youth to shape a better food future, with the Young Women’s Empowerment Programme specifically advancing the International Year of the Woman Farmer 2026.
Job Purpose
This assignment supports the WFF Young Women’s Empowerment Programme's campaign for the International Year of the Woman Farmer 2026. The role involves contributing to the design and implementation of a social media campaign, with a focus on youth voices and outreach in the Asia-Pacific region. The objective is to amplify the experiences and leadership of young women farmers through advocacy, storytelling, and digital communication. Volunteers will help create and disseminate content across various platforms, fostering community engagement and dialogue to build more equitable and resilient agrifood systems.
Responsibilities
Online Volunteers will contribute to a multi-phase social media campaign for the International Year of the Woman Farmer, focusing on youth empowerment and leadership in agrifood systems. Key duties include creating and adapting social media content (posts, captions, short videos, testimonials, visuals), amplifying campaign messages through personal and professional networks, and encouraging online dialogue and community participation. Volunteers will support digital outreach via WFF channels and partner organizations, collaborating with peers for coordinated messaging and consistent visibility. Coordination Online Volunteers will also assist in monitoring campaign engagement and feedback.
Work Experience
Strong written and verbal communication skills are essential. Candidates should be active users of at least one social media platform and possess an interest in youth engagement, gender equality, sustainable development, agriculture, or community advocacy. Experience in content creation, social media management, or storytelling is an asset but not strictly required.
Skills
Key skills include strong communication and advocacy abilities, proficiency in social media platforms, and the capacity to create engaging digital content. Volunteers should demonstrate an interest in gender equality and sustainable agriculture. Collaboration in a virtual, multicultural environment and a commitment to inclusive engagement are important. Fluency in Chinese is a mandatory technical skill for this role.