GlobalGiving & GivingTuesday Social Media Fundraising Specialist
Organizational Context
Rousto Charity is dedicated to fostering the social, economic, intellectual, and informational development of cities and districts in Tajikistan, with a specific focus on empowering youth and women. This assignment supports their core mission by aiming to secure sustainable resources for grassroots initiatives through participation in the GlobalGiving GivingTuesday 2026 crowdfunding campaign. The goal is to build an international online presence and access crucial incentive funds to scale local community projects.
Job Purpose
The purpose of this assignment is to support Rousto Charity's fundraising efforts for the GivingTuesday 2026 campaign on GlobalGiving. The volunteer will bridge the organization's digital communication gap, enabling it to establish an international online presence and secure vital resources for its community projects. By driving unique donor contributions during the 36-hour event, the volunteer will help trigger matching funds on GlobalGiving, directly contributing to the empowerment of youth and women in Tajikistan and the overall development of its cities and districts.
Responsibilities
The Online Volunteer will design and execute a social media fundraising campaign for Rousto Charity's GivingTuesday 2026 campaign on GlobalGiving. Key responsibilities include developing a multi-channel posting timeline adapted from GlobalGiving templates, creating engaging content (text, graphics, video concepts) for platforms like Instagram, Facebook, LinkedIn, TikTok, and YouTube targeting international donors, and assisting the team with real-time updates and milestone monitoring during the live 36-hour campaign to maximize matching funds. The volunteer will work remotely, communicating daily via email and messaging apps, with an initial onboarding call and weekly status updates.
Work Experience
The role requires experience in social media management across various platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube) for organizations or businesses. Prior experience in nonprofit fundraising, digital fundraising, online mobilization, or crowdfunding campaigns is highly advantageous, especially familiarity with GlobalGiving or GivingTuesday. Proficiency in digital design tools like Canva or Adobe Express and strong copywriting skills for impact narratives are also necessary.
Skills
Key skills include social media management, nonprofit fundraising, digital fundraising, online mobilization, crowdfunding, content creation, graphic design, strategic copywriting, and time management. The volunteer must be proficient with digital design tools and possess excellent organizational skills for real-time coordination during time-sensitive campaigns. Strong communication abilities and the capacity to convey impact narratives effectively are crucial.