Realización de videos de 60 segundos para redes sociales de la Asociación
Organizational Context
The Mexican Association of Psychology and Community Development is dedicated to the professional development of individuals, particularly vulnerable groups, through mental health projects with a gender perspective. Their mission aligns with promoting human rights and achieving Sustainable Development Goals, focusing on gender equality, comprehensive psychological support for violence victims, and mental health programs for HIV prevention and reproductive health.
Job Purpose
The Association seeks an Online Volunteer with expertise in creating short videos (up to 60 seconds) for social media and web platforms to enhance their Mental Health awareness campaign. This role is crucial for increasing the quality and quantity of visual content, thereby improving engagement and expanding the reach of mental health messages. The volunteer will contribute to the organization's communication efforts by producing visually appealing and informative videos that adhere to and enhance institutional branding guidelines, ultimately supporting the association's mission.
Responsibilities
The Online Volunteer will collaborate with the Association's communication manager to produce educational videos on psychological topics, each lasting a maximum of 60 seconds. This involves speaking directly to the camera with provided scripts, demonstrating good expression and natural presence. Videos will be edited using Canva, incorporating the institutional logo and effects as needed. The volunteer is expected to create and edit 15 educational videos with voiceovers, audio, music, or sound effects, focusing on visual impact and positioning for weekly publication on Facebook and Instagram. Additionally, the volunteer will propose creative and innovative ideas to enhance video content on mental and emotional health, ensuring the delivery of confidence, professionalism, and credibility.
Work Experience
A minimum of 1 year of experience is required in creating short videos. This includes experience with pre-designed 3D elements in Canva (icons, objects, mockups), depth effects (shadows, gradients, layers), 3D-style text (emboss, shadow, simple perspective), and animations that create a sense of volume. Strong verbal communication skills to connect with the audience are essential. A degree in digital marketing or communications is considered an asset.
Skills
The role requires strong communication skills, with an emphasis on verbal communication to engage an audience. Experience in advocacy and public information is beneficial. Creativity and innovation in video content creation are highly valued. The ability to convey confidence, professionalism, and credibility through video is essential. Familiarity with Canva for video editing and design, including 3D elements and animations, is a key technical skill.