Support for Social Media Content - Heroes of Tomorrow: UN SDG Action Awards
Organizational Context
The UN SDG Action Campaign, hosted by UNDP in Bonn, is a special initiative of the UN Secretary-General. It works to foster a just, equitable, and sustainable world by amplifying underrepresented voices, nurturing changemakers, and inspiring bold action through creativity. The Heroes of Tomorrow: UN SDG Action Awards specifically highlight global initiatives driving transformative action for the Sustainable Development Goals.
Job Purpose
This assignment aims to produce dynamic, engaging, mobile-first social media videos to amplify the stories of the 9 finalists and 1 honourable mention of the Heroes of Tomorrow: UN SDG Action Awards. The goal is to build anticipation, foster global engagement, and inspire action across social platforms. Expected outcomes include a suite of individual Spotlight Videos and a master Compilation Video, leading to expanded digital outreach, higher audience retention, and increased social media participation. The content will uphold professional, consistent, and inclusive visual storytelling aligned with the campaign's brand standards.
Responsibilities
Online Volunteers will support the creation of short-form video content for the Heroes of Tomorrow: UN SDG Action Awards. Each volunteer will focus on producing content for one designated finalist, creating a 45-60 second Spotlight Video and contributing clips to a 60-90 second Compilation Video. Responsibilities include developing social-first storyboards and creative concepts, editing provided raw footage and assets into polished digital stories, optimizing content for audience interaction, integrating official branding, adding accurate subtitles for accessibility, and polishing audio-visual elements. Videos will be exported in optimized aspect ratios, primarily 9:16 vertical.
Work Experience
Experience is required in video editing software (e.g., Canva, Adobe Premiere Pro, After Effects, CapCut Pro), understanding of current short-form video trends and engagement mechanics across platforms like Facebook Reels, Instagram Reels, and YouTube Shorts, and a background in short-form digital storytelling and asset curation.
Skills
Proficiency in video editing software, strong understanding of social media video trends and engagement, creative storytelling abilities, asset curation, and the capacity to translate complex issues into compelling visuals. Fluency in written and spoken English is mandatory.