Création de Contenu Digital
Organizational Context
The African Organisation for the Development of Centres for Persons with Disabilities aims to promote access to affordable, quality assistive technologies and rehabilitation care across Africa. Its objectives include improving care services, ensuring the sustainability of rehabilitation structures, guaranteeing a reliable supply of assistive technology, and strengthening the capacity of disability sector actors. The organisation operates in an environment where assistive technologies are crucial for autonomy and inclusion but remain largely unknown and inaccessible.
Job Purpose
This role supports the AT EXPO AFRICA 2027 event by enhancing its digital visibility and reach. The primary purpose is to create engaging, accessible, and platform-specific digital content to promote the event, explain the importance of assistive technologies, highlight opportunities at the expo, and encourage diverse audiences to engage, register, and participate. The volunteer's contribution will bolster the campaign's content production capacity, ultimately expanding the reach and impact of AT EXPO AFRICA 2027, fostering greater awareness and participation in assistive technology advancements across Africa.
Responsibilities
Under the communication officer's guidance, volunteers will design social media visuals using provided materials. They will create various digital formats like carousels, infographics, and posts for platforms such as Instagram, Facebook, LinkedIn, and X. This includes producing short video content (reels) where appropriate and adapting content for different event audiences. Volunteers will contribute to content creation in both French and English, focusing on promoting assistive technologies, innovation, inclusion, and the opportunities presented by AT EXPO AFRICA 2027. Adherence to the event's visual identity, tone, and editorial guidelines is essential. Content will be based on validated information and supports provided by the organizing team, with volunteers expected to incorporate feedback for continuous improvement. Tools like Canva, Adobe Express, CapCut, or AI tools may be utilized.
Work Experience
Candidates should possess good creativity and an interest in digital communication, with proven skills in social media content creation. Proficiency in at least one visual creation tool (e.g., Canva, Adobe Express) is required. Experience in short video creation/editing is an asset. The ability to transform information into simple, visual, and engaging content, understand social media formats, and possess good writing skills are important. Familiarity with disability, inclusion, innovation, or assistive technology issues is beneficial. Remote work capability and adherence to deadlines are necessary.
Skills
Key skills include creativity, digital communication, social media content creation, visual design (using tools like Canva, Adobe Express), short video production/editing, information simplification for visual engagement, understanding of social media formats, strong writing ability, and adaptability. Interest in disability, inclusion, innovation, or assistive technologies is valued. The ability to work remotely, meet deadlines, and integrate feedback is crucial. Fluency in French and working knowledge of English are required.