Digital Fundraising Assistant
Organizational Context
UNHCR, the UN Refugee Agency, is a global leader in providing protection and sustainable solutions for refugees. With a presence in over 130 countries, UNHCR works tirelessly to ensure that everyone has the right to seek asylum and find safe refuge in another State. The agency is committed to upholding the human rights of refugees and stateless persons.
Job Purpose
The Digital Fundraising Assistant will play a crucial role in supporting UNHCR's fundraising efforts by leveraging digital platforms and strategies. This position aims to enhance online engagement with potential donors, cultivate relationships, and ultimately drive contributions to support UNHCR's vital humanitarian work. The assistant will be instrumental in executing digital campaigns, managing social media presence, and analyzing performance metrics to optimize fundraising outcomes. This role is essential for expanding UNHCR's donor base and securing the necessary resources to assist refugees and displaced populations worldwide. The assistant will contribute to innovative digital fundraising initiatives, ensuring that UNHCR's compelling stories and urgent needs reach a wider audience, thereby fostering greater support and solidarity.
Responsibilities
Develop and implement digital fundraising strategies and campaigns across various online channels, including social media, email marketing, and the UNHCR website. Create engaging and compelling content, such as text, images, and videos, to promote fundraising initiatives and highlight the impact of donor contributions. Manage and grow UNHCR's social media presence, fostering community engagement and encouraging donations. Assist in the planning and execution of online events and campaigns to maximize fundraising potential. Monitor and analyze the performance of digital fundraising activities, providing regular reports on key metrics such as website traffic, conversion rates, and donation amounts. Identify trends and opportunities in the digital fundraising landscape to inform future strategies. Support the development and maintenance of online donation platforms and ensure a seamless user experience for donors. Collaborate with internal teams, including communications and program departments, to ensure consistent messaging and brand alignment. Assist in donor stewardship activities, including thank-you messages and impact reporting, to build long-term relationships. Stay updated on best practices and emerging technologies in digital fundraising and non-profit marketing. Ensure compliance with data privacy regulations and ethical fundraising standards. Contribute to the overall growth and success of UNHCR's digital fundraising program.
Work Experience
Previous experience in digital marketing, social media management, or fundraising is desirable. Experience working with non-profit organizations or in the humanitarian sector is an asset.
Skills
Digital marketing Social media management Content creation Campaign management Data analysis Communication skills Project coordination Donor engagement Website management Reporting